Facebook Turns to Expands Photo Upload Feature
Facebook last week opened a new front in the so-called photo app wars with the launch of its ephemeral photo app Poke. But Facebook’s focus on apps like Poke, Camera and Instagram doesn’t mean that it is has stopped enhancing the photo experience on its main social networking platform. Facebook has now implemented a new “drag to upload” feature to allow users to add photos to their status updates more easily.
Photographs are one of the most central parts of the Facebook experience. They are one of the main reasons that people regularly use the site, both to upload their own pictures to share with others and to see their friends’ pictures. That means making photos easier to upload is an important part of increasing that engagement and time spent on Facebook. And engagement and time spent on the site, of course, are crucial metrics for the ad-funded service.
Photographs are one of the most central parts of the Facebook experience. They are one of the main reasons that people regularly use the site, both to upload their own pictures to share with others and to see their friends’ pictures. That means making photos easier to upload is an important part of increasing that engagement and time spent on Facebook. And engagement and time spent on the site, of course, are crucial metrics for the ad-funded service.
The users can now drag images from their PC/Mac desktops directly into the status update box, and
even upload several pictures at once without needing to create an album. That speeds up and simplifies the process of uploading images, saving users a few moments of clicking around windows to upload a file.
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